Sport

Sport Définition: 5 innovations that are making their mark on sport business

juin 23, 2025

On Thursday June 19, the second edition of Sport Définition brought together decision-makers and innovators from the world of sport business at the Adidas Arena in Paris. At the heart of the discussions: concrete solutions for structuring the French sports ecosystem. Here we take a closer look at five outstanding innovations that promise to make sport safer, more inclusive and more sustainable

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French And Moroccan Companies Strengthen Ties Ahead of FIFA World Cup 2030

mai 05, 2025

The Morocco-France Business Forum brought together key players from both sides of the Mediterranean in Rabat, as part of efforts to forge strategic partnerships aimed at meeting the massive infrastructure and service demands of the 2030 FIFA World Cup.

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French companies conquering international sporting events

novembre 18, 2024

International sporting events represent a unique opportunity for French companies to position themselves on the global stage. By preparing effectively and innovating, they can leverage these events to enhance their competitiveness and international visibility.

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